1
|
授業計画/Class |
Class Introduction. |
事前学習/Preparation |
None. |
事後学習/Reviewing |
Observe the advertisements that exist all around. |
|
2
|
授業計画/Class |
Lecture: Introduction to Advertising |
事前学習/Preparation |
Select an advertisement that you like or dislike |
事後学習/Reviewing |
Review and Prepare for a short presentation |
|
3
|
授業計画/Class |
Short presentation from students① |
事前学習/Preparation |
Prepare for a short presentation |
事後学習/Reviewing |
Submit your presentation in writing |
|
4
|
授業計画/Class |
Lecture: Advertising Techniques |
事前学習/Preparation |
Watch the video clip about "An Introduction to Ethos, Logos and Pathos" https://youtu.be/9L_G82HH9Tg |
事後学習/Reviewing |
Review and prepare for a short presentation |
|
5
|
授業計画/Class |
Short presentation from students② |
事前学習/Preparation |
Prepare for a short presentation |
事後学習/Reviewing |
Submit your presentation in writing |
|
6
|
授業計画/Class |
Lecture: The Audience of an Advertisement; Representations in Advertisements |
事前学習/Preparation |
Review and carefully analyze the advertisements that exist all around |
事後学習/Reviewing |
Review and prepare for a short presentation |
|
7
|
授業計画/Class |
Short presentation from students③ |
事前学習/Preparation |
Prepare for a short presentation |
事後学習/Reviewing |
Submit your presentation in writing |
|
8
|
授業計画/Class |
Lecture & Workshop in class: Write a simple classified ad |
事前学習/Preparation |
review the previous lessons |
事後学習/Reviewing |
Submit the classified ad |
|
9
|
授業計画/Class |
Lecture & Workshop in class: Design a Radio Ad |
事前学習/Preparation |
Review previous lessons |
事後学習/Reviewing |
Submit a radio ad. |
|
10
|
授業計画/Class |
Final Project: Rules explanation |
事前学習/Preparation |
Think a topic of interest to you for the final presentation. |
事後学習/Reviewing |
Prepare for the Presentation |
|
11
|
授業計画/Class |
Final Project Preparation ① Thinking ~ Brainstorming |
事前学習/Preparation |
Prepare the materials for discussion in advance. |
事後学習/Reviewing |
Review and prepare for the creation phrase |
|
12
|
授業計画/Class |
Final Project Preparation ② Creating an Advertisement
|
事前学習/Preparation |
Prepare the materials for creating in advance. |
事後学習/Reviewing |
Review and prepare for the presentation. |
|
13
|
授業計画/Class |
Final Project① Presentation |
事前学習/Preparation |
Prepare for the presentation and discussion. |
事後学習/Reviewing |
Write and evaluation and improvement plan for others |
|
14
|
授業計画/Class |
Final Project② Presentation |
事前学習/Preparation |
Prepare for the presentation and discussion. |
事後学習/Reviewing |
Write and evaluation and improvement plan for others |
|
15
|
授業計画/Class |
Semester Review, Wrap-up.
*Submit the evaluation and improvement plan for other groups |
事前学習/Preparation |
Review the class content; Self-reflection for the final project.
*Prepare the evaluation and improvement plan for other groups |
事後学習/Reviewing |
Review the final project and think about the improvement plan in the future. |
|